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Knowledge Content Library

140
Supporting Scenario Driven Business Cases at Kodak
Presented by Gary Brauer (Kodak) at 2003 DAAG Conference in Houston. Discussion of how to build business cases through use of scenarios, including risk analysis and supporting software.

124
Nova Chemicals Business Case Development Financial Model
Presented by R. Marti (Nova Chemicals) at 2002 DAAG Conference in Las Vegas. Example of business case tool with elements for financial modeling, simulation for including uncertainties, strategy development, risk factors, and implementation.

132
Marketing of DA at GM: Rise and Fall
Presented by Jerry Lieberman (General Motors) at 2002 DAAG Conference in Las Vegas. Discussion of the evolution of DA at GM, including reasons for both its success and its decline.

96
Circular Decision Trees
Presented by Robert Bordley (General Motors) at 2001 DAAG Conference in Houston. Introduces an alternative way to draw decision trees using a circular design, with guidelines on how to implement in excel.

103
Incremental Value Assessment: A DA Based Approach
Presented by (Bell Canada) at 2001 DAAG Conference in Houston. Overview of Bell Canada's Incremental Value Analysis (IVA) Process to do rapid assessments.

105
Is Price an Uncertainty or a Decision
Presented by (Eastman Kodak) at 2001 DAAG Conference in Houston. Discussion of situations where one may want to model price as an uncertainty versus a decision, including consideration of price-elasticity curves.

106
Misapplications of Decision Analysis
Presented by Hugh Taylor (DuPont) at 2001 DAAG Conference in Houston. Discusses examples of misapplications of DA, including improper framing.

78
Useful Scenarios in 8 Hours or Less
Presented by Garrett Brauer (Eastman Kodak) at 2000 DAAG Conference in Calgary. Discussion of how to use scenario analysis as a tool for strategy development.

81
How Options Thinking Can Improve Decisions With No Calculation or Jargon
Presented by Jerry Lieberman (General Motors) at 2000 DAAG Conference in Calgary. Discussion of how thinking in options terms can lead to better decisions, without applying formal options theory.

82
Technology Choice When Delay is Costly
Presented by Mark Cronshaw (MediaOne) at 2000 DAAG Conference in Calgary. Analysis of timing of investing in technology, incorporating options type analysis with decision trees.

93
AT&T Consumer Long Distance Strategic Choices
Presented by Ann Skudlark (AT&T) at 2000 DAAG Conference in Calgary. Based on work by Amy Muller and Bob Kostelak. Discussion of strategy development at AT&T, including use of scenarios.

68
Value of DA at General Motors
Presented by E. Smith (General Motors) at 1999 DAAG Conference in Orlando. Discusses value of DA in General Motors, its impacts on Decision Quality and how GM operates as a learning organization.

70
Value of DA at Delta Express
Presented by Paulette Corbin (Delta) and Gerald Bush (Decision Strategies) at 1999 DAAG Conference in Orlando. Discussion of strategic decision on how to compete in low cost airline market while addressing internal issues.

76
Nested Strategy Tables
Presented by F. Rolle (DuPont) at 1999 DAAG Conference in Orlando. Illustrates the use of nested Strategy Tables for developing alternatives for complex strategies.

57
Assessing Ranges
Presented by John Palmer (General Motors) at 1998 DAAG Conference in San Francisco. Example of assessing ranges using P10, P50, P90, illustrating common biases and including suggestions for better elicitation processes.

60
Client Decision Education at General Motors
Presented by E. Smith (General Motors) at 1998 DAAG Conference in San Francisco. Overview of client decision education processes in General Motors.

62
Improving Decision Making in an Organization
Presented by John Palmer and Jim Aitken (General Motors) at 1998 DAAG Conference in San Francisco. Overview of decision processes used by Powertrain at General Motors.

63
Organizational Aspects Impacting Adoption of Quality Decision Making
Presented by F. Rolle (DuPont) at 1998 DAAG Conference in San Francisco. Overview of factors and challenges affecting implementation and adoption of decision practices in DuPont.

65
Project Selection of an Aluminum Alloy
Presented by (General Motors) at 1998 DAAG Conference in San Francisco. Describes the decision process for choosing an aluminum alloy and the key role of tornado diagrams in the analysis.

341
Decision Quality: Value Creation from Better Business Decisions
by Carl Spetzler (SDP Fellow), Hannah Winter, and Jennifer Meyer (SDP Fellow)
Add value with every decision using a simple yet powerful framework
continue to: amazon.com

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