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Knowledge Content Library

290
Facilitating Choices: Teaching the System to Change Without Resistance
Presented by Sharon Drew Morgen (Morgen Facilitations) at 2013 DAAG Conference in Austin. These talks explores the human side of decision-making and introduce perspectives that are complementary to decision analysis and have a proven record for success in business.

281
Leaping the Chasm of Complexity
Presented by Jim Weller (Endeavor Management) at 2012 DAAG Conference in Chicago. Do you have a chasm to leap? Getting management to firmly commit to institutionalize DA globally in their company is not an easy leap, but can they afford not to? View this case study, where a management commitment to implement DA was enabled by a successful pilot project.

288
Everything We Know is Wrong - Leach
Presented by Pat Leach (Decision Strategies) at 2012 DAAG Conference in Chicago. All of the logic, intuition, and metrics humans have for making decisions were developed during a time when resources were abundant, populations were relatively small, and we could focus on maximizing returns today because tomorrow always held new frontiers. None of this is true anymore.

264
Multi-attribute Decision Analysis
Presented by Dave Charlesworth (Chevron) at 2011 DAAG Conference in Houston. What is Multi‐attribute Decision Analysis and when should it be used? Common mistakes, protocol for executing the analysis, and case studies.

265
Soft Skills are DA Skills Too: Overview of Soft Skills Workshop
Presented by Paul Wicker (Decision Strategies) and Jack Kloeber (Kromite) at 2011 DAAG Conference in Houston. Notes from a workshop on soft skills, including an example of eliciting risk attitude from decision makers.

268
Technology Selection Decision: With the Shoe on the Other Foot
Presented by Jerry Lieberman and Rick Mauro (Endeavor Management) at 2011 DAAG Conference in Houston. Discussion of how technology decisions should be treated as business investments.

271
Understanding the Value of Simops Decisions on Well Planning and Execution Using Decision Analysis
Presented by Leslie Armentrout (Hess) at 2011 DAAG Conference in Houston. Example of decision analysis applied to simultaneous operations of high risk activities (Simops) in well planning.

273
Theory, Best Practices, and An Illustrative Example
Presented by Gregory Parnell (US Military Academy) at 2011 DAAG Conference in Houston. Discussion and examples of defining objectives and metrics for measuring them.

274
Survey of Value‐Focused Thinking: Applications, Research Developments, and Areas for Future Research
Presented by Dave Hughes, Greg Parnell, Roger Burk, Pat Driscoll, Paul Kucik, Ben Morales, Lawrence Nunn (US Military Academy) at 2011 DAAG Conference in Houston. Goal is to provide a comprehensive summary of the significant applications of Value Focused Thinking, describe the main research developments, and identify areas for future research.

280
Order to Unorder - The Third Axis of DA (and how it applies to sustainable energy)
Presented by Pat Leach (Decision Strategies) at 2011 DAAG Conference in Houston. Discussion of Decision Analysis applied to complex ("unordered") systems.

249
Improving the process of balancing benefits and risks in approving drugs
Presented by Lawrence D. Phillips (London School of Economics and Political Science) at 2010 DAAG Conference in Orlando. Discussion of benefit risk methods in drug development, and example applied to H1N1 flu vaccine.

250
Quantitative benefit-risk assessment: An analytical framework for a shared understanding of the effects of medicines
Presented by Patrick Ryan (GlaxoSmithKline) at 2010 DAAG Conference in Orlando. Discussion of benefit risk methods in GlaxoSmithKline.

254
Impact of Manufacturing Strategy On Portfolio Prioritization
Presented by Jerry Ruhland (Baxter) at 2010 DAAG Conference in Orlando. Example of incorporating analysis of manufacturing strategies into portfolio process.

255
Convince or Persuade?
Presented by Ron Howard (Stanford) at 2010 DAAG Conference in Orlando. Discusses how a decision analyst's job is to provide people with an argument that will allow them to convince themselves

245
An R&D Asset Development Decision Utilizing Lilly’s Quality Decision Process
Presented by Charles Persinger (Eli Lilly) at 2009 DAAG Conference in Indianapolis. Description of Lilly's decision process.

243
Frame size matters in the public debate on mammography
Presented by Marilyn Metcalf at 2009 DAAG Conference in Indianapolis. Discussion of problem framing and its importance as more patients are drawn into the decision making process.

244
Using the Hippocratic Oath to Provide a Surrogate for Client Utility Functions
Presented by Robert F. Bordley (General Motors) at 2009 DAAG Conference in Indianapolis. Example of how the Hippocratic Oath can be an accessible way to get at utility functions for some clients and patients.

238
Volatility, Recency Effects, and the Decision Maker
Presented by Larry Neal (Chevron) at 2009 DAAG Conference in Indianapolis. Discussion of how extreme volatility in 2008-2009 affected decision makers, their trust in models and forecasting, and solutions to these issues within Chevron.

219
Quantifying and Mitigating Splitting Biases in Value Trees
Presented by Sarah K. Jacobi and Benjamin F. Hobbs (Johns Hopkins University) at 2006 DAAG Conference in Baltimore. Discussion of biases due to how objectives hierarchies are set up and assessed in multi-objective problems and how splitting the trees impacts results.

228
Winning an Exacta: Want a Step Change in Investment Returns?
Presented by Jim Weller (Chevron) and Jerry Lieberman (Decision Strategies) at 2006 DAAG Conference in Baltimore. Innovating a step change in investment returns is no accident - key leverage point is project scope or opportunity in “pre-frame” which should include high value optionality.

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